With a raw, boyish quality, seegz’s vocals perfectly complement the simple, heartbreaking sincerity of his lyrics. The track centres around the feeling of trying (and failing) to get over an ex, with some beautifully apt images, each tinged with a streak of childlike humour. For example, seegz complains that he’s “tried to cut the cord”, but the task proves impossible when the “only knife [he’s] got is made of plastic”. Another time, he tries to “play pretend” and claims to hope his ex is “doing better”, “but by the time the words have left [his] lips”, his “nose has grown so long” he starts “tipping over”. This angsty Pinocchio is equal parts comical yet moving - a beautiful reminder of how painful and emotionally all-consuming young love (and heartbreak) can be.
While the vocals are relatively pared back on ‘Gloria’, it feels like the layered, sonically full instrumentals swell and fill up every empty space - creating a deeply immersive, woozy effect. When interviewed on BBC Introducing, seegz revealed how he wanted to make a song that was “a bit different to other tracks” using a slew of instruments, including numerous guitars (baritone, bass, electric, acoustic), a mandolin, synths, drums, and even a guitarlele. Still, the track is completely recorded at home and self-produced, helping it retain its unvarnished, youthful charm and sincerity.
It’ll be interesting to see how seegz’s homemade sound develops as he enters the mainstream - but it's fair to say: he’s one to watch in 2026.
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